Rafa Villaseñor
Projects

DannyLux · 2024

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DannyLux

Tour of Lux

Tour of Lux was DannyLux’s 2024 international concert tour in support of his deluxe album Evoluxión. Produced by Warner Música Latina, the tour spanned more than 30 cities across the United States and Mexico.

I designed merchandise, promotional posters, and tour credentials, creating a collection of assets used throughout the tour’s marketing and live experience.

Client
Warner Música Latina
Artist
DannyLux
Deliverables
Tour Merchandise
Year
2024

Spotlight

Chrome lockup tee, front
Chrome lockup tee, rear, routing across the back
Routing tee, front
Routing tee, rear, dates set under the wordmark
Character tee, the artist drawn full length
El Paso, from behind the artist — the room lit by phone screens
El Paso — the artist up on a riser at the edge of the stage, arm raised
Tucson — stood at the stage edge, the seated floor lit purple below
El Paso — leaning out over the barricade into the front row

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